Activision Blizzard is one of the largest video game publishers and esports organizations in the world ($7.5 Billion USD Net Revenue, peaked at $63 Billion USD Market Capitalization in 2018). Activision Blizzard has a total of eight franchises that have generated more than $1 billion in sales each with a full stable of legendary esports titles such as Overwatch, Call of Duty, Hearthstone, StarCraft, Heroes of the Storm and World of Warcraft.
eSports is becoming a mainstream form of entertainment and is developing quite fast. In the last year StimConsul facilitated groundbreaking esports partnerships between Activision Blizzard and Mediawan in France, Sport1 in Germany, Bell Media/TSN in Canada, YLE in Finland, TV2/IKO Digital in Hungary, 2MG Media/DMAX in Italy, and ESPN in Brazil.
TSN Teams Up with the OVERWATCH LEAGUE™
As part of the network’s partnership with Activision Blizzard, TSN platforms deliver live streaming coverage of every OVERWATCH LEAGUE™ game this season, featuring 300+ total matches, highlighted by the inaugural seasons of the Toronto Defiant and Vancouver Titans, the league’s first Canadian expansion franchises.
“We’re thrilled to connect with the passionate, engaged community of esports fans across Canada by showcasing comprehensive live coverage of the OVERWATCH LEAGUE™,” said Shawn Redmond, Vice-President, TSN and Discovery Networks. “We’re proud to deliver an expansive slate of live games from this massively popular worldwide league, as well as unique content across our digital platforms.”
With a total of 20 teams representing major cities across North America, Asia, and Europe, the OVERWATCH LEAGUE™ features top international players competing in the hit Blizzard Entertainment title Overwatch.
As the exclusive linear television partner of the 2019 OVERWATCH LEAGUE™ season in Canada, select matches will be featured on TSN’s television feeds, focusing on the Canadian teams. Toronto Defiant and Vancouver Titans games will also be available for on-demand viewing to TSN subscribers on TSN.ca and the TSN app.
In addition to live coverage of 300+ matches, TSN delivers coverage of the league across its industry-leading digital platforms, including TSN.ca/Esports as well as the network’s official social media accounts: Instagram, Twitter, Facebook, YouTube, Snapchat, and DIGITAL SPORTSCENTRE, Canada’s first mobile-optimized daily news show, available exclusively through TSN’s Instagram story.
Blizzard and ESPN strike deal to broadcast Overwatch tournaments on TV
ESPN has secured, through a partnership with Blizzard , the rights to broadcast two major Overwatch tournaments : Overwatch Contenders South America and the Atlantic Duel will now be broadcast on ESPN Extra and Watch ESPN.
ESPN will now broadcast two of the Overwatch game's major tournaments, in partnership with producer Blizzard Entertainment. The tournament is intended for aspiring players looking to join the Overwatch League. Contenders has eight regions; In each of them, the best teams demonstrate their skills in the two regular annual seasons. Each season includes a qualifying round, a group round and a playoff. The ESPN Extra channel is available through Brazil's subscription services and has much of its programming dedicated to eSports.